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Make an Impact.

Here to provide financial assistance for under-privileged youth in sports. 

Support West Michigan  Youth

The MSA Foundations has two Focuses:

1. Raise money to help athletes who otherwise could not afford to play

2. Support athletes through the player assistance application process


This year, make your donation count! All 2022 Giving Tuesday donations will be 100% MATCHED by an anonymous donor. Check out the video below to learn more about why your donation matters. 

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Learn more about MSA Foundation


In 2018 we focused on spreading the knowledge of our goals to local communities, businesses and sports minded people and our financial goal was to raise $100,000 to give to youth through our annual tailgate as the primary fundraiser. We raised over $123,000 in 2018 and $120,000 in 2019. In 2020 the tailgate raised over $156,000 to support the growing need for West Michigan youth.

We continue to spread the message and celebrate those that use sports to make a positive impact on today's youth.
We believe in addition to simply playing the game, children will understand:
1. How to follow rules and instructions | 2. The keys to sportsmanship | 3. The basics of discipline | 4. The foundations of self-confidence | 5. The motivation for making healthy choices
There are also social skills that are developed when you're part of a team and need to communicate on the field or court.

Currently we have given all funds raised directly to the youth of West Michigan by finding a presenting sponsor for our Tailgate event. This goal continues through 2020 and we are now adding on recognizing local coaches who understand and embody the concepts that you can teach life skills to kids through sport!

2018 to Today

Our Board

Katie VanderWeide

Board President and Director

Jordan Richtsmeier

Board Director 

Angela Cassiday

Board Director 

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Jeff Boyd

Board Director

Marcus Jones

Secretary and  Board Director

Chris Caswell

Treasurer and Board Director

Cheri DeVos

Board President Emeritus

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